Strategic Objectives
Key company goals, quarterly targets, and success indicators
Expand Moroccan Market Coverage to 50 Key Cities
On TrackOnboard Tier-1 agricultural dealers in secondary agricultural basins including Berkane, Khenifra, and Ouarzazate.
Current36 Cities
Target Goal50 Cities
Overall Progress72%
Deadline: December 2026
Managing Director (Commercial)
Achieve €1.5 Million Cumulative Sales for Phase 2 Transition
On TrackReach sales threshold to transition from Commercial Agency model to Master Exclusive Distributor with full inventory acquisition.
Current€1,180,000
Target Goal€1,500,000
Overall Progress78%
Deadline: June 2027
Head of Sales & OEM Relations
Onboard 400 Active Independent Retailers into "Club Mécanicien"
On TrackExpand workshop loyalty program providing direct technical training and fast-track warranty claims.
Current312 Retailers
Target Goal400 Retailers
Overall Progress78%
Deadline: October 2026
Technical Director
Maintain Zero Defaulter Credit Record on Bank Bills
CompletedKeep Effets de Commerce bank clearing unpaid return rate strictly below 0.5% through active risk scoring.
Current0.2% Default
Target Goal< 0.5%
Overall Progress95%
Deadline: Continuous
Finance & Risk Manager